MAP Strategies Group CEO Mi-Ai Parrish accepts the 2017 ATHENA Award as Businesswoman of the Year (private sector).
MAP Strategies Group CEO Mi-Ai Parrish joins fellow panelists Arizona State University President Michael Crow, Piper Trust President Susan Pepin, “Arizona Horizon” host and event moderator Ted Simons and Jowan Thornton of the Southwest Division of The Salvation Army to discuss community resilience and social cohesion at a special Arizona PBS screening of “American Creed” at Arizona State University. “I believe in critical thinking,” Parrish says. “There is a responsibility journalism has to hold and be a part of.”
MAP Strategies Group CEO Mi-Ai Parrish celebrates in the USA Today Network Arizona newsroom as she and the team hear they’ve won the 2018 Pulitzer Prize for Explanatory Journalism for their innovative digital media project “The Wall.”
Governor Doug Ducey introduces SkyBridge Arizona
Arizona Governor Doug Ducey touts MAP Strategies Group customer SkyBridge Arizona, a joint U.S.-Mexico Customs processing service at Phoenix-Mesa Gateway Airport in Mesa, at the 2018 Legislative Forecast Luncheon.
Mi-Ai Parrish and Mark Nothaft of MAP Strategies Group celebrate with Lorna Romero of the Arizona Chamber Foundation at the launch of Chamber Business News.
Canadian Consul General, honorary consul general and Mi-Ai Parrish meet with team members.
Apple co-founder Steve Wozniak, Plaza Companies CEO Sharon Harper and MAP Strategies Group CEO Mi-Ai Parrish at the launch party of WozU
Gold Medal Olympian Misty Hyman and MAP Strategies Group CEO Mi-Ai Parrish discuss the power of focus, leadership and dedication to craft.
Martha Stewart, Arizona Cardinals President Michael Bidwill and MAP Strategies Group CEO Mi-Ai Parrish and guests at the azcentral Food and Wine Experience.
Sergio Torres Ibarra, Sonoran Gov. Claudia Pavlovich, former U.S. Treasurer Rosie Rios, a guest and Mi-Ai Parrish at the Washington Institute event for Pavlovich.
MAP Strategies Group CEO Mi-Ai Parrish works with the Aldea Digital team ahead of her presentation at the world's largest digital conference.
MAP Strategies CEO and Banner Health Foundation vice chairwoman Mi-Ai Parrish on a Banner Health Mission Possible tour.
Mi-Ai Parrish accepts the Athena Award as the Businesswoman of the Year (private sector) at the Westin Kierland.
Arizona Cardinals President Michael Bidwill and Mi-Ai Parrish at the College Football Playoff Championship game in Phoenix.
Mi-Ai Parrish and David Parrish celebrate with the USA Today Network Arizona and Arizona Republic team as Mi-Ai is awarded Businesswoman of the Year.
Mi-Ai Parrish and Marco Lopez meet with Carlos Slim at Museo Soumaya in Mexico City during Aldea Digital, the world's largest digital conference.
MAP Strategies Group CEO Mi-Ai Parrish and Arizona Cardinals quarterback Carson Palmer.
Longtime Asian American Journalists Association member Mi-Ai Parrish presents a lifetime achievement award on behalf of Gannett at the AAJA annual conference.
Mi-Ai Parrish moderates a discussion by the United States Holocaust Memorial Museum on the campus at Arizona State University in Tempe, Ariz.
Mi-Ai Parrish addresses the Walter Cronkite School of Journalism and Mass Communications commencement ceremony.
Mi-Ai Parrish at Wrigley Mansion to accept the 2016 Asian Corporate Entrepreneur Leaders Corporate Champion Award.
MAP Strategies Group CEO Mi-Ai Parrish on an economic development mission in London with Gov. Doug Ducey and Michael Bidwill.
Mi-Ai Parrish accepts the Athena Award as Businesswoman of the Year, speaking about the powerful magnificence of women.
Mi-Ai Parrish moderates a research panel on the campus at Arizona State University in Tempe, Ariz.
Driving economic development for Arizona while in London with Zanjeros Business Ambassadors, Arizona Chamber of Commerce and Arizona Commerce Authority and Gov. Doug Ducey.
Mi-Ai Parrish, Intermestic Partners CEO Marco Lopez, former U.S. Treasurer Rosie Rios at the Washington Institute gala for Mexican Gov. Claudia Pavlovich.
Celebrating on the field at halftime by granting more than $750,000 to Arizona teachers in partnership with the Fiesta Bowl.
MAP Strategies CEO Mi-Ai Parrish gives the keynote at a leadership conference on the value of keeping a promise.
Mi-Ai Parrish and team members built and grew a multi-weekend music, innovation, film and technology festival.
Mi-Ai Parrish and Kansas City Royals great George Brett served as co-chairs for Greater Kansas City Day on Opening Day, raising money for Rotary Youth Camp.
Mi-Ai Parrish gave the keynote address for the National Association of Women MBAs, supported by a host of team members.
Republic Media Family
Mi-Ai Parrish leads a celebration for the USA TODAY Network Arizona team being named a finalist for a national award at the downtown Phoenix headquarters of Republic Media, the largest news organization in America's largest media company.
MAP Strategies CEO Mi-Ai Parrish celebrates and helps grant $750,000 to Arizona teachers in partnership with the Fiesta Bowl.
MAP Strategies Group CEO Mi-Ai Parrish weighs in on sex harassment in the workplace and in media at Arizona State University.
Our proprietary MAP Method translates empirical data into actionable, segment-based, people-centered strategic solutions to grow businesses and transform organizations.
We offer a holistic approach to get everyone moving in not only the same direction, but the most productive one. Building a strategy that unites operations, management, structure, leadership and communications and results in a culture that makes a difference.
We start by listening, investigating and analyzing. We are disciplined and creative. We are logical and intuitive. We seek to have the best outcome for our partners -- to help set them on a path to a productive future.
We excel at taking disparate, complex issues and translating challenges into accessible communication that is relatable, understandable and inspirational for organizations and individuals.
We accelerate transitions, growth and change through meticulous attention to developing and acting on focused priorities we define, moving everyone in the same productive direction.
We build concise, authentic external communication that clearly conveys the successful transformation externally.
And here's what makes this special: We combine a deep understanding of people's habits with real-deal investigative reporting and emotional connections and increased understanding through authentic storytelling and powerful communication strategies.
Led by the Media Innovation and Leadership Chair at the Walter Cronkite School of Journalism and Mass Communications, MAP Strategies Group is partnering with a first-in-the-world international commerce and customs entity to create leading-edge messaging and marketing services that establish a strategic vision and authentic storyline for unprecedented growth. Additionally, MAP Strategies Group is helping to develop an international cybersecurity institute in partnership with Arizona State University, voted Most Innovative University in America for three straight years.
Media support and consultation for Aldea Digital (Digital Village), an annual initiative by the Telmex-Carlos Slim Foundation´s Program for Education and Digital Culture, is provided by MAP Strategies Group team members. MAP's expertise in multimedia content and storytelling enhances the three-week event designed for entrepreneurship training and educational opportunities. MAP Strategies Group CEO helped lead a public-private partnership to create a region's first community college. MAP Strategies Group members worked with AZCentral Food & Wine Experience in Scottsdale, AZ, to bring together different constituencies and business entities in one seamless marketing, education and entertainment interface with the public.
The MAP Method created an integrated, data-driven, targeted, multi-media perception campaign for an international client. This award-winning content marketing, social media, digital-audience targeted program drove unprecedented results and earned international attention. It created a brand from scratch in a narrow time-frame, reaching multiple audiences, from C-level executives to political influencers.
MAP Strategies Group members have transformed organizations to create diverse, open, transparent cultures through people-centered team collaboration. MAP Strategies Group CEO Mi-Ai Parrish has keynoted presentations on national and international stages on innovation, leadership, digital transformation, diversity and inclusion, as well as published work read by millions around the world. Her writing on inclusion, diversity, inspiration and courage have garnered international media attention